Getting the right talent for your business is a time
consuming job. Not only do you have to make your organization attractive for
new talent, the HR will have to sift through hundreds of resume using HRMS software India. However, this task
can be taken care of with a little bit of effort. You can attract the right
talent to your organization by creating an effective job posting.
Creative Job Postings Important?
Usually, job seekers do not spend too much time browsing
through job postings. Hence, you want your job posting not only to hold their
attention, but also get the right candidates to apply for the position.
This takes some ingenuity, but is not downright impossible.
Just get your HR to follow these interesting tips below.
1. Make the Ad
Post a dull ad, and poof! Goes the job seeker’s attention.
So, how do you make it attractive? You can do so my adding videos, company logo
and images to the posting. This not only captures their attention, but forces
them to spend more time on your advertisement. Just make sure the images and
videos accurately depict the culture and vision of your organization. Also, use
short and concise sentences in the form of bullet points.
2. Focus on
Today, most job ads are posted online. So, SEO
matters. Many reputed human resource
management software companies in India will recommend that rather than
coming up with a creative job title that will get lost in search engines, focus
on making the title search engine-friendly. This means getting the right
keywords into the job title. Be creative with the job description, but titles
should have the right keywords to get ranked high on search engine results.
3. Get your
job ad right
Your job advertisement is a sale – you have to sell your
company to prospective employees. So, while the posting should be concise and
to-the-point, it also should sell the organization. Read more on how to post
the right kind of job ad.
Culture is a Must
A good job description highlights the company culture
effortlessly. So, if you have a casual and informal organization, mention it.
The last thing you need is inviting a candidate who prefers working in a formal
Remuneration is Important
You can offer the best salary in the industry, but it will
come to naught if your organization doesn’t offer attractive perks and
benefits. So, highlight them, including vacation time and bonuses in the bullet
points to make sure candidates reach it.
6. Make the
Job Requirements Clear
It is necessary to highlight the job requirements clearly.
This will help candidates decide whether they want to work for your
organization. It also is a way to get the best fit for your organization.
Finally one more bonus tip, make sure after the job posting
is written, it is read and re-read. This will eliminate errors and typos which
often are overlooked by the writer. An error-filled job advertisement reeks of
unprofessionalism. Furthermore, getting another pair of eyes will ensure your
posting has the right words to do away with ambiguities.